Poor quality unlike most other primecable cables (that have always been reliable), the lighting side plastic casing shrunk and now exposes the bare wire.

Cable wire not heavy duty (too thin)

Reply by our customer service

Hi Michael, Thanks for sharing your feedback on PrimeCables® Lightning Cable, Apple MFi Certified Lightning to USB 3FT (1m) Charging Sync Cable If you have any other questions, you may reach out to us by submitting an online inquiry, initiating a chat or by phone at 1-866-979-7463.

These cables are 'okay'. They frayed at the end connectors fairly quickly, and shortly thereafter failed completely. And I'm really easy on my cables, I rarely use my devices while they're charging. Maybe I shouldn't expect too much for a 3-pack of $20 cables, but I would hope for a little more than a few months.

Reply by our customer service

Hello, we are sincerely sorry to hear that you are not satisfied with the cables. Please feel free to contact us by email (support@shopperplus.com), by chat or call us: 1-866-979-7463

It's an okay product for the price. Lasts 6-8 months even though the product comes with lifetime warranty. I have a few of these cables that are not functional anymore.

I've purchased a ton of these cables. Every single one seems to last about 6 months before needing to be replaced. When on sale, the cable is cheap and it works well. Not so much a fault of the cable, but of the cable design.

Initial receipt had all 3 cables fail with 3 different children with 2 months. Replacement order suffered same fate. Far from a prime cable. Very satisfied with every other cable order from PC.